CLICHÉS. using and save By stale metaphors, similes idioms,you much mental
effort,at thecost of leaving your ... and the English Language) Themost blatant,
the mostdisliked and themost derided formof journalese isthe cliché, ... But can
we all agree which clichés annoy because they are lazy, vague and patronizing?
'This is a superb book which combines the rare mixture of high quality information with humour. The style of writing engages the reader from the introduction and the experience and insight of the author occasionally makes it difficult to put down, a rare feature of a textbook. I would unreservedly recommend this book not only to those studying journalism but to students of language and all who use the spoken and written word as the ‘materials’ of their work.' Barry Turner, Nottingham Trent University 'Rick Thompson's guidance manual is packed with advice to would-be writers for this medium. He's someone with years of experience at the top level of the national and international profession, and he's smack up to date with his references. The book is aimed at journalists, but anyone with a serious interest in developing their literacy will learn a lot about professional writing skills from what he has to say.' Roy Johnson, www.mantex.co.uk Writing for Broadcast Journalists guides readers through the significant differences between the written and the spoken versions of journalistic English. It will help broadcast journalists at every stage of their careers to avoid such pitfalls as the use of newspaper-English, common linguistic errors, and Americanised phrases, and gives practical advice on accurate terminology and pronunciation, while encouraging writers to capture the immediacy of the spoken word in their scripts. Writing for Broadcast Journalists includes: practical tips on how to avoid ‘journalese’, clichés and jargon guidance on tailoring your writing style to suit a particular audience advice on converting agency copy into spoken English writing to television pictures examples of scripts from some of the best in the business an appendix of ‘dangerous’ words and phrases to be avoided in scripts.
Type: BOOK - Published: 2007-12-13 - Publisher: Cambridge University Press
In early modern lyric poetry, the male poet or lover often appears not as powerful and masterly but rather as broken, abject, and feminine. Catherine Bates examines the cultural and literary strategies behind this representation and uncovers radically alternative models of masculinity in the lyric tradition of the Renaissance. Focusing
Type: BOOK - Published: 2010-07-20 - Publisher: Routledge
'This is a superb book which combines the rare mixture of high quality information with humour. The style of writing engages the reader from the introduction and the experience and insight of the author occasionally makes it difficult to put down, a rare feature of a textbook. I would unreservedly
Type: BOOK - Published: 2006-06-18 - Publisher: Springer Science & Business Media
Few titles could be timelier than the second edition of Crisis Management in the Food and Drinks Industry – A Practical Approach. The world is worrying about a human pandemic arising from the avian flu epidemic that is spreading from the Far East, the implications of which could be as
Type: BOOK - Published: 2013-09-27 - Publisher: Hillman Publishing
The birth, death and resurrection of a man’s faith, Big Men’s Boots tells the faith story of Owen Evan’s. Book One: The Way is set during the Welsh Revival. Owen Evans has been decoding dreams since he was a young child, but when he begins to have encounters with angels