Nudge

This final edition offers a wealth of new insights, for both its avowed fans and newcomers, about a wide range of issues that we face in our daily lives -- health, personal finance, climate change, and "sludge" (paperwork and other ...

Nudge

Nudge

NO.1 INTERNATIONAL BESTSELLER One of the most influential books of the 21st century *Fully revised and updated from cover to cover* Since the original publication of Nudge more than a decade ago, the word has entered the vocabulary of businesspeople, policy makers, engaged citizens and consumers everywhere. The book has given rise to hundreds of "nudge units" in governments around the world and countless groups of behavioural scientists in every part of the economy. It has taught us how to use thoughtful choice architecture to help us make better decisions for ourselves, our families, and our society. Now, Richard Thaler and Cass Sunstein have updated the book, making use of their experiences in and out of government over the past dozen years as well as an explosion of new research. This final edition offers a wealth of new insights, for both its avowed fans and newcomers, about a wide range of issues that we face in our daily lives -- health, personal finance, climate change, and "sludge" (paperwork and other nuisances we don't want, and that keep us from getting what we do want) -- all while honouring one of the cardinal rules of nudging: make it fun!

More Books:

Nudge
Language: en
Pages: 384
Authors: Richard H. Thaler, Cass R Sunstein
Categories: Business & Economics
Type: BOOK - Published: 2012-10-04 - Publisher: Penguin UK

NO.1 INTERNATIONAL BESTSELLER One of the most influential books of the 21st century *Fully revised and updated from cover to cover* Since the original publication of Nudge more than a decade ago, the word has entered the vocabulary of businesspeople, policy makers, engaged citizens and consumers everywhere. The book has
Nudge
Language: en
Pages: 518
Authors: Richard H. Thaler
Categories: Choice (Psychology)
Type: BOOK - Published: 2008-06 - Publisher:

Thaler and Sunstein offer a groundbreaking discussion of how to apply the science of choice to nudge people toward decisions that can improve their lives without restricting their freedom of choice.
Nudge Theory in Action
Language: en
Pages: 351
Authors: Sherzod Abdukadirov
Categories: Business & Economics
Type: BOOK - Published: 2016-09-28 - Publisher: Springer

This collection challenges the popular but abstract concept of nudging, demonstrating the real-world application of behavioral economics in policy-making and technology. Groundbreaking and practical, it considers the existing political incentives and regulatory institutions that shape the environment in which behavioral policy-making occurs, as well as alternatives to government nudges already
Nudge
Language: en
Pages: 384
Authors: Richard H. Thaler, Cass R. Sunstein
Categories: Business & Economics
Type: BOOK - Published: 2021-08-03 - Publisher: Penguin

An essential new edition―revised and updated from cover to cover―of one of the most important books of the last two decades, by Nobel Prize winner Richard H. Thaler and Cass R. Sunstein * More than 2 million copies sold * New York Times bestseller Since the original publication of Nudge
Inside the Nudge Unit
Language: en
Pages: 432
Authors: David Halpern
Categories: Psychology
Type: BOOK - Published: 2015-08-27 - Publisher: Random House

With a foreword by Richard Thaler, winner of the Nobel Prize in Economics! New Updated Edition, 2019. Dr David Halpern, behavioural scientist and head of the government's Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small,

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